Small and medium size companies have often difficulties to define their own strategy: they sometimes renounce to have one or they simply copy-paste the strategy of somebody else. The result is a short-term focused management that will not allow the company to catch the best opportunities of growth and profitability that might be in the interest of its managers and owners.
Elite helps clients to develop and to produce “tailor-made” winning strategies. In doing so, we provide the entrepreneur and top management with the tools to make decisions and to find solutions to structural problems. As examples:
a) Increase of turnover and margins;
b) Launch in a profitable way of a new business line or of a new product;
c) Evaluation of a Start-up project;
d) Strengthening of the company’s market position;
e) Launch of a new production plant;
f) Evaluation of which market segment is really profitable for the company;
g) Driving investments to generate more profits;
h) Differentiation from the competition.
Elite supports customers in high precision mechanics industry in defining both the company vision and the best strategy to reach such a vision. Our action consists mainly of 5 different steps:
ü Analysis of main historical business performances and definition of few KPIs (Key Performance Indicators) that shall be used to define targets and to monitor the future company results;
ü Definition of company vision;
ü SWOT analysis, i.e. the identification of company Strengths on which to leverage the strategy, of the Weaknesses to take special care of during the strategy implementation, of the Opportunities to catch and take advantage of and of the Threats that may jeopardize the company plans;
ü Qualitative description of directions that company wants to go for in terms of:
– company sales purpose;
– company values;
– products portfolio;
– market segments and geographical approach;
– brand recognition;
– operations;
– digital marketing;
– technology needs;
– organization and training.
ü For each chapter of above step, preparation of a complete list of operative actions (with due date and responsibilities) to be programmed in the fixed time span of strategy implementation.
Through the pluriannual professional experience of our team of consultants and professionals, Elite can provide value adding solutions in many of the strategic areas mentioned above, like:
· company organization
· lean operations
· IT/ERP
· products application.